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Jeff Alderson's Articles

  • 7 Simple Steps For A Successful PPC Campaign
    One of the most effective and nearly instant ways to drive traffic to a website is Pay Per Click aka PPC. If you do not already have an account with Google AdWords, I suggest you set one up right away. Using Google AdWords or a similar service like Yahoo! Search Marketing, your ad can be displayed on their search engine results pages for the specific keywords you bid on that are related to your website.
  • Long Tail Keywords Deliver The Traffic
    Locating a website owner who doesn't want to see an increase in traffic is something akin to finding a needle in a haystack. Increased traffic can equal more sales, more readers and more advertising revenue. Tapping into the power of long tail keywords has become the latest craze for making this happen, and rightfully so.
  • Tapping Into Traffic With Long Tail Keywords
    Locating a website owner who doesn't want to see an increase in traffic is something akin to finding a needle in a haystack. Increased traffic can equal more sales, more readers and more advertising revenue. Tapping into the power of long tail keywords has become the latest craze for making this happen, and rightfully so.
  • Ways To Make Domain Name Investing Pay Off
    When it comes to ways to make money on the Internet, domain name investing is one of the easiest to get into. It is fairly simple to start and it can pay off rather well for a small investment. To open the doors on this investment opportunity, it is important to understand how it works.
  • Presell Pages Can Make Affiliate Programs Pay Off
    Finding a website or blog owner who wouldn't mind making a little extra cash from their online efforts is practically impossible. With tools such as on-site advertising, product sales and even affiliate programs available, it is often possible to earn some serious money. Although all of these options can and do pay off, they tend to have a fatal glitch. They almost always require visitors to a site to act in order for them to pay off.
  • Words Can Boost A Blog's Affiliate Program Success
    Many blog publishers who come across fun, interesting and valuable new affiliate programs often feel like they've hit the jackpot. They quickly sign up, put their affiliate links on their sites, add them to forums and even mail them out. Unfortunately, that's about as far as many take it before expecting big financial rewards to come their way.
  • Getting More Out Of Text Link Ads
    There are web publishers out there who care little for their money-making potential. These folks are few and far between. If you're in the want-to-make-money crowd, there are some great ways to make this happen. One of the most popular involves the use of Text Link Ads. This option is a great one, but it does take some effort to pay off extremely well.
  • Understanding The PageRank Numbers Game
    A lot of web publishers think the fastest way for them to obtain a good PageRank or PR ranking is to entice websites with higher PageRank to link to them. The notion is that if a page with a higher PageRank gives a link, its PR will be passed on. Although this is true in theory, the actual process is much more involved.
  • Understanding Why Alexa Rankings Are Important
    Web publishers face a host of challenges when it comes to keeping up with all the information they need to pay attention to. Getting a handle on the numbers that are important for tracking success and those that aren't can be tricky. While Google ranking counts, the truth is this ranking isn't the only one that matters. Alexa ranking can also be a vital number that impacts potential advertising revenue.

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