What Should YOU Include In Promotional Conference Bags?

Promotional conference bags are like party goodie bags. Generally supplied by the conference organizer, promotional conference bags are filled with literature, information and promotional products and gifts from conference sponsors. Conference sponsors are typically given space in the conference bags for their promotional items and literature. In general, the higher your contribution to the conference coffers, the more space you’ll get in the promotional conference bags. Should you consider being a conference bag sponsor, and if so, what level sponsorship should you take and what are the benefits?
Conference Sponsor
At most conferences, there is one overall corporate sponsor, though occasionally two sponsors share top billing. The conference sponsor generally contributes about half of the monies to be raised for the conference. If you choose to be a major conference sponsor, you’ll have top billing on all promotional materials distributed by the conference organizers. That includes your name printed on the front of the conference bags, which gives your company extremely high visibility. In addition, you’ll also be given room for a promotional item and literature in the conference bags.
Sponsor Levels and Promotional Conference Bags
Among the items that sponsors may be invited to include in the promotional conference bags are various sizes of promotional items, brochures, leaflets and printed materials. What sort of things might your company include if you choose to be a promotional conference bag sponsor?
Promotional Items
The types of promotional items that are usually included in conference bags run the gamut from sample size product samples to electronics and other goodies valued by conference attendees. Among the most popular promotional items included in conference bags are small electronics items like USB flash drives, ear phones, personal planners and even digital cameras.
Promotional CDs
Some conference organizers may include promotional CDs as promotional items. Others may put them in a separate category. Promotional CDs included in conference bags may be nothing more than your sales presentation recorded, or it may be a professionally produced CD that highlights your company’s products and services. Software companies may include a sample of their software products, photographers and graphics companies may include a CD of royalty-free artwork – the important part is to make sure that the CD offers something of value to its recipients.
Promotional Brochures and Literature
Lower level sponsors may include paper promotional items in the conference goodie bag. Brochures and leaflets are far more likely to attract attention if they are brightly colored and professionally created. Some sponsors may be invited to include catalogs, but most will only include three to four page brochures and leaflets.
One-pagers or Single-Sheets
The lowest level promotional conference bag sponsors are those that are invited to submit what’s called a “one-pager”. The one pager is a single page that highlights the important aspects of your product or service to intrigue readers and call them to find out further information. This is a very appropriate level of sponsorship for small non-profit programs and companies that want to increase their visibility without spending a lot of money.

For more information on promotional conference bags, promotional items and business promotional products check out the market leading promotional gift suppliers online today.

Article Source: http://www.christiannotepad.com

Gareth Parkin is the co-founder of Ideasbynet, the UK's largest online source of conference bags and other promotional items. He has taken the UK gift market by storm by the application of modern business thinking and the latest search engine marketing techniques. For more details visit www.ideasbynet.com